Final Advert

Final Digi Pak

Rough Cut 2

                                     
This is our second rough cut as you can see we have added more shots into the video to create a more visual experience. A clip which we have added in still has the sound so we have to mute that in our final cut. The soundtrack is still jumping so we have to try and download the song and drop it into final cut again. We have added a sepia old fashion effect to the music video. We believe this makes the video have a more interesting narrative as if Olivia is looking back in time, we also think it covers the shakiness of the video that we previously had due to the broken tripod. We also need to add the titles to the beginning of the video. After these tasks we are pretty much done.

First Advert Draft

This is our first mock of the advert. We have used this image as the scenery is effective in the background also it ties in with the DigiPak and music video. We have darkened the right side of the image so the white text is more visible. We still need to take the background from our logo an maybe make the writing on the left more visible but apart from that we are pretty happy with the product. We are also going to put a photo of our album cover on the advert as that is what we are advertising.

Font Choices for Advert and DigiPak

Now that we have decided to use our artists original name for our Digipak and Advert and chosen an album title we need to think about the font that we will use to advertise and promote the name across all products. Using Photoshop, we have tried out different font choices to see what style works best.

We narrowed our font choices down to six. We wanted the font to complement the images which were being used within our Digipak and to relate well with love, heartbreak and nature. After experimenting various font styles on photoshop, which is shown in this image above, we finally decided on the font that would fit our genre most best. We have chosen to use the first style of font which is shown above as we think this works very well with our theme and makes the Digipak more visually effective.

Song Choices

1) Change 2) Your Song 3) Come back to me 4) Im sorry 5) Storm 6) Careless 7) Back to the start 8) Simple Love (Acoustic Version. We have came up with these 8 tracks that will feature on our album. These tracks will be presented on the back of the DigiPak. Most of the songs featuring on the album link to love or heartbreak this links to the album name of 'XO' meaning kisses and hugs.

Mock-up Digipak

DigiPak with no CD 
This is what the DigiPak will look like when there is no CD in the case. The photos that are used in this mock up have now been edited for the final product. Also we need to add the details to the product to finalise it.


















DigiPak with CD
This is what the DigiPak will look like with the CD in it. Again the photos are not yet edited as this is only a mock up and a first attempt to see what the images looked like together.

These are the edited images for our final product. We have changed the photo that was going to be on the front cover as in the editing stage this image was more effective than the previous image. Also we love how on the front Olivia is looking to the left, and on the back she is looking to the right. We believe this looks visually more effective than our first attempt. We are still yet to put titles and information on the DigiPak

This is the first mock of the DigiPak with the information presented on it. We have chose a stylish slick font colour to complement the photos, we have used plain black colours so it does not clash with the images, however on the back of the DigiPak it is quite hard to read the last track this could be a concern. We will print this version of to see how it looks visually of screen. We also want to get rid of the back ground of the company logo and bar code to make the album look visually attractive. We still need to add more information on the back of the DigiPak other than this we are pretty pleased with the outcome so far.